- Inicio
- Blog
- Data strategy
- Top 6 visualization tools to boost your marketing data
Top 6 visualization tools to boost your marketing data
Data is an essential part of any successful marketing campaign. But sometimes, it can be difficult to understand what exactly these numbers mean. This is where data visualization tools come into play.
The best data visualization tools will help you understand and analyze your marketing data in a clear and concise way. This will enable you to make better marketing decisions and ultimately drive your business growth.
What is a data visualization tool?
A data visualization tool is software that helps you transform your raw data into easy-to-understand graphs and visualizations. This makes it easier to see the big picture of your data and draw useful conclusions from it.
There are a wide variety of data visualization tools available, from the most basic to the most advanced. And with so many options available, it can be difficult to know which one is best for your business.
That's why we've selected the 6 best data visualization tools to boost your marketing data:
Google Data Studio: If you're looking for a free data visualization tool, Google's Data Studio is an excellent choice. Data Studio allows you to create custom reports and visualizations from your data from Google Analytics, AdWords, BigQuery and more. You can also add data from external sources such as Excel, CSV and Google Sheets.
Tableau: Tableau is one of the most popular and powerful data visualization tools on the market.Tableau helps you understand your marketing data in a more intuitive way, allowing you to make better marketing decisions. Tableau also offers a free version, Tableau Public, which is ideal for beginners.
Infogram: Infogram is an easy-to-use data visualization tool that helps you create attractive charts and visualizations. With Infogram, you can import data from Excel, Google Sheets, CSV and more. You can also add data from external sources such as Facebook, Twitter and Google Analytics.
RAWGraphs: RAWGraphs is a free and open source data visualization tool. RAWGraphs helps you create graphs and visualizations from your raw data. You can also export your graphs in PNG, JPEG, SVG and PDF formats.
Datawrapper: Datawrapper is a free and easy-to-use data visualization tool. Datawrapper helps you create attractive charts and visualizations for your marketing data. You can also export your charts in PNG, JPEG, SVG and PDF formats..
Datorama: you can connect all your marketing data to a single source of reliable and intelligent information for end-to-end reporting, measurement and optimization.