NATEEVO Tech, technology solutions to maximize customer value

CONTEXT Enhancing customer value

In a world where omnichannel marketing is key to the growth of brands, having tools that enhance the value of each customer is a competitive advantage, that is why at NATEEVO we have developed what we know as NATEEVO TechMarketing Automation: technological solutions that we offer complementary to Marketing Automation platforms that are intended to help companies optimize their campaigns and improve the user experience. 

The challenge Helping brands maximize the value of their customers

Many brands face the challenge of understanding their customers' actual behavior in real time and adapting their strategies accordingly. From NATEEVO, we want to help brands maximize the value of their customers through omnichannel marketing with our NATEEVO Tech in order to provide a solution to these challenges:

-. Decreasing engagement: The lack of response from some segments can be confusing and lead to erroneous decisions.

-. Limited segmentation: Difficulty in dividing the database into meaningful groups that allow effective communication.

-. Regulatory compliance: The need to comply with privacy and communication laws without losing efficiency.

-. Analysis and optimization of journeys: Difficulty in forecasting the impact of campaigns due to the lack of tools to simulate and improve customer journeys.

-. Omnichannel connection: Need to unify communication and data channels for a seamless experience.

A GLOBAL SOLUTION NATEEVO Tech

Our solutions NATEEVO Tech are designed to leverage leading Marketing Automation platforms, such as Salesforce Marketing Cloud and Adobe. Some of these solutions extend and strengthen their capabilities, while others are developed independently but integrate seamlessly to complement their functionality. With these tools, we help brands maximize customer value through an omnichannel approach that not only optimizes processes, but also reduces implementation times.

Services Golden Contactability Platform, Mobile Wallet Cards and much more...

Here's a look at our NATEEVO Techs and how each addresses a key aspect of omnichannel marketing:

1. Customizable Engagement Score: Identifies and reports changes in the level of customer engagement, allowing for quick and easy segment activation.
2. Frequency Cap Dashboard: Easily adjust the frequency of communications according to the customer's level of interest.
3. Golden Contactability Platform: Ensures regulatory compliance and identifies which customers to contact in an optimal way. Create customized rules based on business needs.
4. Advanced Dynamic Segmentation: Segment customers to personalize communications and maximize impact.
5. Customer Journey Simulation: Simulates customer journeys to predict results before executing a campaign.
6. Customer Journey Analytics: Analyze existing journeys to identify improvements and provide recommendations.
7. NPS Surveys: Integrate NPS surveys into your processes to measure satisfaction and loyalty in a connected way.
8. Magnetic Content: Personalize the content sent to customers, increasing their interest and engagement.
9. Mobile Wallet Cards: Design of digital cards adding the mobile channel to our clients without having to create an application or make any download, using the native functionalities of Android and IOS.
10. URL Shortener: Our own URL shortener with advanced tracking functionalities.
11. Email Cleansing: Keeps your database clean and free of contacts you don't need and will never contact, improving our deliverability.
12. Consumption Dashboard: Measure the consumption of contracted services (emails, SMS, etc.) to get an overview.
13. Dataview & Sendlog BackUp: Stores and backs up shipment history to ensure traceability.

With these solutions, we not only solve the most common challenges, but also offer our customers a differential value that accelerates their path to success. If you want to learn more about NATEEVO TechWe invite you to schedule a personalized session.

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