Universal Consent, reinforcing data protection measures
CONTEXT Transparent and secure management of personal data
In today's interconnected world, complying not only with the General Data Protection Regulation (GDPR), but also with various global data privacy regulations, is imperative for businesses. Our end-to-end service, powered by OneTrustis meticulously designed to streamline and improve organizations' compliance efforts and establish a contactability strategy that works.
Countries around the world are actively developing their own privacy regulations, reflecting the global trend towards strengthening data protection measures. This dynamic global environment highlights the growing importance of a global and adaptive approach to privacy management.
Prioritizing transparency, accountability and user rights, at NATEEVO we guide our clients through the intricate process of aligning their data practices with the stringent requirements of GDPR and other applicable global regulations.
The challenge Comply with privacy regulations
Businesses have consents scattered throughout the company's different technology systems, making it difficult to establish a strategy of contactability in line with the permissions given to us by the user in the different interactions. Proactively addressing and complying with the changing landscape of privacy regulations is crucial for all companies.
Financial penalties related to privacy breaches or non-compliance with data protection regulations can have significant consequences for organizations. These penalties are typically imposed by regulatory authorities and are designed to encourage companies to prioritize the protection of personal data.
The severity of fines can vary depending on the nature and extent of the violation. For example, under the General Data Protection Regulation (GDPR), fines can amount to €20 million or 4% of global annual revenue, whichever is higher.
A GLOBAL SOLUTION Universal Consent
OneTrust Universal Consent and Preference Management offers a comprehensive solution to effectively manage user consent and preferences.
This system unifies consent data on a single platform, allowing companies to have a complete and accurate view of their customer profile. Unlike traditional consent management platforms (CMPs), which focus on anonymous consent (such as the use of cookies), Universal Consent covers both anonymous and known consent, capturing detailed, user-specific data that enables accurate and compliant customization.
OneTrust offers a suite of services that include the capture, governance and synchronization of consents and preferences across multiple channels, such as websites, mobile apps and connected TV platforms:
From initial asset exploration, legal requirement definitions, data touchpoint identification to strategic decision making, our OneTrust Governance and Implementation service covers a complete journey:
Services Universal Consent Services
At NATEEVO, we aim to be an extension of your team and offer a comprehensive approach to ensure that companies not only comply with privacy regulations, but also optimize consent conversion rates and build trust throughout the customer data lifecycle.
- Clickable prototypes: UI/UX prototypes to allow users to interact, test and provide feedback before development begins.
- Analytics & Reporting: Detailed analysis and reporting on user data and consent.
- Organizational change management: Implementation and execution of organizational change management tactics to ensure adoption and support of new solutions.
If you would like to learn more about our Universal Consent solution, we invite you to schedule a personalized session.
