Fideliza y enamora a tu clientes sin saturarles

Loyalty Hub: Innovación e hiperpersonalización en la era digital

Loyalty Hub es un espacio exclusivo donde encontrarás las claves para llevar tu estrategia de fidelización al siguiente nivel. Descubre estudios, tendencias y ¡mucho más!

– Artículo sobre cómo será el consumidor en 2030, qué estrategias permitirán fidelizarlo y cuáles son los mayores desafíos para que las marcas generen conexiones auténticas con ejemplos prácticos.

– Estudio exclusivo in which you can find out whether current loyalty strategies are meeting customer expectations.

La presentación, los recursos y el vídeo completo de nuestro evento «Loyalty 4.0: De clientes a fanáticos de marca» y las presentations with expert leaders: Rocio LaraHead of Communication and Strategy at MAPFRE, Jorge LluchGlobal Consumer Engagement & Loyalty Director at adidas, Ignacio González-PosadaDirector of Commerce and Retail at Mastercard, Kiko LeónCustomer Strategy & Operations Director at Decathlon, and María Torrecilla DucásHead of Loyalty and Multienergy B2C at Repsol.

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This was "Loyalty 4.0: From customers to brand fans".

Great leaders in the world of loyalty gathered at our headquarters in Madrid to share with companies from different sectors their experience in building the loyalty strategies of the future.

Round table with Pablo de Echanove, Business Director, together with Jorge Lluch, Global Consumer Engagement & Loyalty Director at adidas, Ignacio González Posada, Director of Commerce and Retail Mastercard, Kiko Leon, Customer Strategy & Operations Director Decathlon, and María Torrecilla Ducás, Head of Loyalty and Multienergy B2C Repsol.

  • Round table with Pablo de Echanove, Business Director, together with Jorge Lluch, Global Consumer Engagement & Loyalty Director at adidas, Ignacio González Posada, Director of Commerce and Retail Mastercard, Kiko Leon, Customer Strategy & Operations Director Decathlon, and María Torrecilla Ducás, Head of Loyalty and Multienergy B2C Repsol.
  • Pedro Latasa, CEO of NATEEVO
  • Silvia Barrocal, Strategy & Value Director
  • Rocío Lara, Head of Communications and Strategy at Club MAPFRE
  • Caridad Ballester, Head of Strategy at NATEEVO, and Laura Garcia, Loyalty Specialist at NATEEVO
  • Loyalty Hub poster