Loyalty in two directions

TricotVisa_header

Tricot is a fashion retail benchmark in Chile. With more than 100 stores in Chile, its focus on being the supplier of clothing for the Chilean family, especially women, has led to accelerated growth.

Project

  • Unification of customer vision between financial and retail business
  • Orchestration of communication in direct and web channels
  • NBA recommendations from AI

Results

  • Personalized ecommerce messages to increase cardholder conversions
  • Increase in average ticket

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